About

Performance starts in the brain. Work with it, not against it.

We believe the most important leadership tool you'll ever use isn't a framework, a model or a methodology. It's your brain. Yet most leadership training, coaching and development programmes completely ignore it telling people what to do without ever addressing the unconscious patterns, stress responses and deeply wired beliefs that determine what people actually do when the pressure is on. That's the gap we fill.

What makes us different
Certified, not just informed

Jo is the UK's first and only certified Neurosculpting® Facilitator a five-step science-based method to rewire the brain at a neurological level.

Built from the inside out

We work at the level of beliefs, habits, emotional regulation and nervous-system response, because that's where real performance lives.

Practical, not academic

We translate complex science into tools your leaders can use in real conversations, under real pressure, in real time.

How we use neuroscience

The brain is behind everything we do.

  • Regulate emotions

    Stay composed and clear-headed in high-stakes situations rather than reacting from stress or fear.

  • Rewire unhelpful patterns

    Identify the limiting beliefs and fixed mindsets holding you back and replace them with more effective ones.

  • Communicate with impact

    Understand how different brains process information and adapt your approach accordingly.

  • Build sustainable performance

    Develop the mental, emotional, social and physical resilience to perform consistently without burning out.

  • Lead change effectively

    Understand how the brain responds to uncertainty and use that knowledge to reduce resistance and build engagement.

Who we work with

Ambitious individuals. High-performing leaders. Forward-thinking organisations.

CEOs and C-suite leaders navigating complexity, isolation and high stakes
HR and People leaders carrying the emotional load of entire organisations
Middle and senior managers stepping into greater responsibility
Leadership teams who want to move from silos to synergy
High-potential individuals ready to accelerate their growth
Women leaders determined to break through invisible barriers
Jo Britton
Meet the founder

Jo Britton

BA (Hons)  |  MBA  |  Neuroleadership Coach  |  Neurosculpting® Facilitator  |  DiSC® Practitioner

Jo is a leadership coach, neuroscience practitioner, speaker and the founder of Pace Development. She works in close partnership with CEOs, Managing Directors, C-suite executives and leadership teams as a trusted coach, advisor and confidante.

As the UK's first and only certified Neurosculpting® Facilitator, Jo integrates cutting-edge neuroscience into every aspect of her practice, equipping leaders with practical, brain-based tools to improve mental agility, emotional regulation and decision-making under pressure.

Jo has held senior leadership roles in sales, marketing, learning & development and consultancy, leading digital, cultural and people transformation across startup, scale-up, growth and turnaround environments. She holds a first degree and an MBA.

A sought-after speaker, Jo has appeared on BBC radio and local television, hosts two podcasts and has been featured in trade, regional and national media. She is a judge for the UK Business Awards and the NFB/CITB Top 100 Women in Construction Awards, winner of the FL Awards and a finalist in the International Coaching Awards.